“To architect a future where emerging technologies are trusted, inclusive and responsibly embedded — enabling innovation that strengthens institutions, protects society and advances human potential.”
Enabling organisations to innovate boldly — safely, ethically, and human-centred by design.
We partner with organisations and credible leaders to design frameworks that embed purpose, governance and human intelligence into AI adoption.
“To architect a future where emerging technologies are trusted, inclusive and responsibly embedded — enabling innovation that strengthens institutions, protects society and advances human potential.”
“To partner with organisations to embed responsible innovation into strategy, governance and culture — empowering people, strengthening processes and aligning technology with human values.”
Technology is accelerating faster than trust. Organisations are under pressure to adopt AI — often without the governance, capability and cultural foundations required to use it responsibly. We exist to make sure innovation never outpaces integrity, creating the conditions for emerging technologies to strengthen institutions, protect society and advance human potential. Because innovation is only valuable when it is trusted.
To build institutional AI capability — organisations and the people inside them equipped with the confidence, governance and fluency to innovate responsibly, and to keep doing so as the technology moves.
We work where strategy meets daily practice: advising boards and executives on safe, well-governed adoption; building AI literacy across teams; and hosting the conversations that move the wider ecosystem forward. Technology adopted this way earns confidence, accountability and staying power.
Emma Johnson is an AI advisor with deep expertise in AI Safety and data ethics, helping boards and C-suite leaders embed trustworthy, future-ready AI across organisations and markets. She advises executives on aligning AI strategy with governance, compliance, and societal trust — ensuring innovation is matched with accountability and long-term resilience.
She brings 20 years of cross-sector leadership spanning AI safety, data ethics, data governance, regulatory oversight, and enterprise risk. She has designed and led AI safety risk assessments aligned to global and regional policy regimes — including the EU AI Act — integrating enterprise risk practice and accountable deployment standards so organisations can unlock the value of AI while protecting their reputation and operations.
As the Host of the AI Trust Talks podcast, Emma drives global conversations with technology leaders, regulators, and innovators on AI safety, policy, ethics, and responsible adoption — shaping how decision-makers think about the future of intelligent systems.
Salesi is the Chief Operating Officer of Responsible Innovation Ltd, bringing a global perspective, operational discipline, and values-led leadership to the organisation.
He has spent much of his life living and working internationally, including 20+ years in Sweden and 10+ years in Dubai, UAE. His experiences across Europe, Asia, and the GCC have shaped a people-centred and culturally grounded approach to leadership and operations.
A retired international rugby player, Salesi represented the Swedish National Rugby team, developing resilience, teamwork, and the ability to perform under pressure — capabilities that now underpin his operational leadership style. Guided by strong values of people, family, and community, Salesi is a proud father of three adult children.
Responsible Innovation Ltd designs trust into innovation. We work at the intersection of governance, strategy, and human capability — helping institutions embed responsible AI into decision-making, operations, and culture. Because innovation is only sustainable when it is accountable, inclusive and built for humanity.
Learn moreWith deep engagement across financial services, policy, and academia, we offer trusted guidance on navigating emerging regulations and building stakeholder trust.
Our approach prioritises safety, inclusion, and long-term resilience — especially for vulnerable populations — ensuring technology serves society, not just systems.
We help organisations translate complex governance and risk frameworks into actionable, scalable solutions that align with global standards and protect human dignity.
From consequence mapping icons to board-ready presentations, we deliver visually cohesive, high-impact frameworks that drive clarity, confidence, and change.
Join Emma and her guests as they tackle the challenges and opportunities shaping the ethical AI landscape — and discover how we can build a future where technology serves both business goals and the greater good.
Host Emma Johnson explores one of the most urgent questions of the AI era with Mimi Nicklin, Prof. Melodena Stephens, and Dr Farzana Irshad Munshi — from emotional AI to bias, governance gaps, and why humans remain the main character.
Emma is joined by Minesh Tanna, Partner and Global AI Lead at Simmons & Simmons — on the layered reality of AI regulation beyond the EU AI Act, and how regulated industries must adapt.
Emma is a proven leader in advancing responsible innovation, particularly Artificial Intelligence. She has demonstrated an ability to support businesses in driving innovation responsibly by fostering the development of a comprehensive and adaptive Responsible AI Framework.Carlos Queiroz — Banking Technology, Architecture & Engineering Leader
I have worked with Emma on various projects for the past 5 years, and she has always shown dedication, passion, and a strong work ethic. Emma is a truly inspiring team player and leader to work with. She always approaches every task with a deep sense of purpose to make a positive impact.Maryam Ehsani — Founder & CEO
I had the privilege of working with Emma during my tenure as Group CDO at SC Bank. Emma is an exceptional leader who demonstrates a principled and purpose-driven approach. We developed AI governance and Data Ethics frameworks, while promoting a culture focused on ‘should do/should not do’ rather than simply ‘can do/cannot do.’ One of her greatest strengths is her ability to translate complex concepts into clear, accessible language.Pier Luigi Culazzo — Group Chief Data Officer, Macquarie Group
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